Lets get one thing straight: if, after todays press event, you still think the iPad is an oversized iPhone, you’re being stupid. The iPad is Apple’s reconceptualization of what a computer is to a regular person. Therein lies the challenge of todays event, and one of Apples two biggest failing with the iPad launch. First [...]
Entries from January 27th, 2010
Apples Win, Wrapped in a Miss, Rolled in Confusion
January 27th, 2010 · 15 Comments · Things I Know Nothing About
Tags:Advertising·Apple·iPhone·mobile·society
Tablet is the New iMac
January 25th, 2010 · 12 Comments · Things I Know Nothing About
I’m just going to say what I’m thinking: The Apple tablet is to 2010 what the iMac was to 1998. It’s not an answer to ultra-portibles or e-books or any of that. It’s an answer to what personal computing should be now. In a lot of ways, the original Macintosh from 1984 is a better [...]
The Reason for the Plan
January 20th, 2010 · 1 Comment · Advertising
“The United States, which has been in existence since 1789 has never had a plan, the United States does not have outcome based indicators [...] it’s no wonder we’re a mess, we don’t know where we’re going, we don’t know what’s working, we don’t know what’s not working…” David Walker, author of “Comeback America” David [...]
We’re Terrible Friends
January 12th, 2010 · 2 Comments · Off Topic
This isn’t the sort of thing I’d usually write about, but I felt like the public service was important enough to warrant going off strategy for one post. About a year ago, 2 friends of Megan and mine we’re both have their first children and to celebrate we got them both these bouncy cows. They [...]
Shooting Ourselves in the “Engagment” Face
January 7th, 2010 · 2 Comments · Advertising
It all started Thursday morning when I saw this tweet. Describing himself as “In the zone”, the author proceeds to spend three minutes railing against the concept of ROI in web based marketing, claiming that ROI is the tool of the fearful and that key to effective marketing is…something else. This type of proud and [...]
Tags:agencies·ROI·social web