It’s hard for me to reconcile this idea with this blog. Oh well.
Entries Tagged as 'experience'
Toast indeed
June 25th, 2010 · 2 Comments · Letters to Brands
“For marketers … this is actually turning out, in my view, to be an ad-serving machine” – Kostas Mallios, Microsoft’s general manager for Strategy and Business Development Back in April, when Apple announced iAd as one of it’s “tent poles” of iOS4, I was pretty ready to just hold for Windows Mobile 7 and see [...]
The Steak is so Cliche
June 6th, 2010 · No Comments · Advertising
My friend (and former Fight-er) Dave Allen just emailed me a link to this article and asked me what I thought about it. Here is how I responded: I think the author is well intentioned, and in a lot of ways, dead on about the issues of advertising online. My issue is that I don’t [...]
Punch the Monkey
April 9th, 2010 · 14 Comments · Advertising
The nice thing about dictatorships is that they get things done. There is no “in between” with a dictatorship like there is with a democracy, no compromise. In a way, this is what makes Apple great. Under Jobs, the direction of the brand has had a singular focus on producing his vision of great experiences [...]
Ways of Seeing the World
April 6th, 2010 · 3 Comments · Off Topic
This sheet, comparing the upcoming HP Slate to the iPad has been making the rounds for the last couple days and I think it says a lot about the difference in how HP, or their customers, see the world in contrast to Apple. Note that every aspect of each device that HP pulls out is [...]